The POMCAST
A digital marketing podcast focused on local lead generation strategies and insights. Your search for in depth discussions, tips and tactics has led you to the right place.
Podcasting since 2024 • 15 episodes
The POMCAST
Latest Episodes
Building SEO-First Apartment Websites That Win Local Search
Discover how to build SEO-ready apartment websites that actually rank and convert in this episode of the POMCAST, featuring Mike Shaug, CEO and founder of Premier Online Marketing. Mike breaks down the fundamentals of creating high-performing m...
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Season 2025
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Episode 15
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43:54
The Seasonality Advantage: Seasonal PPC Strategies for Auto Dealers and Multifamily Housing
Discover how to turn seasonal trends into year-round marketing success in this episode, The Seasonality Advantage: Seasonal PPC Strategies for Auto Dealers and Multifamily Housing.Michael Shaug, CEO and founder of Premier Online...
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Season 2025
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Episode 14
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36:41
State of SEO in Multifamily: Benchmarks from 815 Communities, Seasonality Trends & What's Working Now
In this episode of The POMCAST, Michael Shaug, CEO, and Andres Fernandez, Associate SEO Director at Premier Online Marketing, share new research drawn from 815 multifamily community websites. Their analysis reveals how traffic sources are shift...
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Season 2025
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Episode 13
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1:18:01
Harley Davidson PPC 101: Fueling Conversions with Smarter Ad Strategies
In this powerful episode of The POMCAST by Premier Online Marketing, Mike Shaug, Founder and CEO of Premier Online Marketing, dives into the foundational and advanced strategies behind high-performance PPC (pay-per-click) advertising f...
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Season 2025
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Episode 12
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30:00
National Paid Search Playbook: How To Dominate With Big Budgets & Massive Target Areas
In this powerhouse episode of The POMCAST, Mike Shaug, Founder and CEO of Premier Online Marketing, shares expert-level insights on how to build, manage, and scale national paid search campaigns with large budgets and wide target areas...
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Season 2025
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Episode 11
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1:05:31